Mistakes You Should Avoid in Using Stock Photos
In building a website for business or whatever purpose you have in mind, one of the most important things to give huge value to is the images you’re using, which means they need to be relevant and creative in some way. After all, visual content is a major determining factor for many website visitors in deciding if they intend to stay and browse your site or just leave. Yes, visuals are a very potent tool in convincing visitors to your site to stay a little longer.
For newbies like you, and even the most seasoned website developers and designers, the most practical source of images and visuals in the web is stock photography. So, it’s really fair enough to say that the moment you decide you’re launching a new campaign or project soon, you will eventually find yourself looking for great images for free via stock photography. But remember this: you can’t just choose any image you like because not all of those you stumble upon will best represent your brand. Know that making any one of the mistakes we listed below in using stock photography could spell doom for your website, blog, or whatever project it is you’re thinking right now.
1 – Opting to use irrelevant images.
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Considering the fact that there are millions of images to choose from in stock photography’s large databases, it means you only need a few seconds to find one that you very much like. However, you can’t just choose any photo based on how visually appealing it is, especially if you intend to use it to represent or showcase your brand or business. As such, it is important to figure out if the image is actually relevant.
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2 – You opt to use an image or photo that one of your competitors is already using.
You also must understand that stock photography is available to everyone, which means that you could be using the same images that your competition is already using. Hence, you have to be particularly sure you’re not using images that are very similar to what your competition is already using.
3 – Choosing a low quality image.
One of the stupidest mistakes you can make in using stock photography is choosing a low quality image, more so that it’ll be representing your business or brand. The thing is there really is no reason for you to choose low quality images because of the fact that you have thousands of other options to choose from; it’s not like you have no other relevant image for your specific needs.
In the end, finding the right photo or image is simply figuring out which ones are best suited for your specific needs for it. But it still is best if you make the effort in avoiding making those mistakes we just talked about.